Denim Through the Decades

Vintage T-Shirts and Jeans are highly sought after in boutiques and thrift stores. Here are key details to look for in jeans through the decades.

1920s
Jeans from this area were high-waisted jeans with a loose, straight leg. You’ll see suspender buttons or side cinch straps instead of belt loops. Trousers were made from raw, selvedge denim with minimal branding. The pants were worn for work, not for style.

1930s
In the 30’s jeans were high-rise at the waist with a wider leg. Check for cinch-backs, which were adjustable straps at the back of the waistband. You’ll see single-needle stitching and donut buttons.

1940s
From this era, jeans were mid-rise with a straight leg. Patch pockets and a button fly were the typical style. The standardized denim used at the time didn’t shrink as much as raw denim.

1950s
In the 50’s jeans were back to high rise with a slim, tapered leg. Zippers replace the a button fly. And, the red tab on the back pocket, indicated the iconic Levi’s brand.

1960s
By the 60s low rise was the rebellion style with a slim, straight leg. A light wash with faded or distressed details were the trendy look. Levi change its logo and a small “e” on the red tab is present on jeans from the 60’s.

1970s
In this decade, jeans remain low rise but the flared leg or “bell bottom” was all the rage. Decorative stitching, embroidery, or patchwork were also popular. Jeans made in the 70’s have some stretch denim for a more fitted look.

1980s
In the 80s the style shifted back to high-rise with a straight or slightly tapered leg.
Acid-wash or stone-wash finishes were very popular during this decade.
Logo brands were prominently displayed on the back pocket.

1990s
Back in the 90’s, jeans were mid-rise with a relaxed, baggy fit. Wide legs or bootcut styles were the new trend. Distressed or ripped details were introduced by the grunge crowd.

By understanding the key characteristics of jeans from each decade, you can better identify and appreciate the unique features of vintage jeans while shopping.